Overview
NTT
The 7-month global brand implementation that successfully rebranded and fully renovated 326 sites across 69 countries following a major corporate acquisition.
A successful global brand implementation transforms complex, multi-region logistics into one cohesive identity the world over.
Overview
Company acquisitions almost inevitably lead to a corporate rebranding and a subsequent corporate identity signage roll-out, and this was the case with ABB Power Grid following the acquisition by Hitachi of a majority stake in the business.
We were responsible for a range of sites across Europe, the Middle East, America and Asia.
Challenge
With any project on this global scale, our challenge is to work within the wider timeframes of the larger project, and collaborate with the company’s design teams to ensure complete compliance with brand guidelines and designs, while ensuring an expert installation.
Solution
What Pearce always brings to the table is our project management expertise, engineering and technical knowhow, and our obsession with consistent quality.
With these 16 installations we were responsible for pre-site surveys, designs, securing local planning permissions, manufacture and installation.
A critical part in any multi-site project such as this is the pre-site survey as this is essential to de-risking every possible element of the project, from issues such as cost control and external conditions (heat, wind, rain), and site access.
“With our locally-placed manufacturers, each of whom are assessed for their ability to meet our exacting production standards, we’re able to ensure consistent quality with every sign that we engineer and make. We also draw on local expertise to help us navigate planning regulations, all of which are built into our larger project management blueprint to ensure we deliver on time.”
The 7-month global brand implementation that successfully rebranded and fully renovated 326 sites across 69 countries following a major corporate acquisition.
Turning a complex rebrand into a unified worldwide launch. Flawless global brand implementation with precision from audit to installation.
We defined, prototyped, and executed the global brand implementation for 209 Dell sites across 61 countries in just 40 weeks