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Design and development of new signage for a 32 country-rollout
A global rebrand for this world leader in automotive seating required global consistency, a cost effective solution and consideration of local manufacturing constraints.
191
sites
32
countries
Requirement
When Adient decided on a new global rebrand, Pearce was appointed to work alongside its design and project teams to develop consistent standards and guidelines, along with new prototypes to ensure global consistency and maintain control of costs.
Challenges
Given the global reach of the project, our design solutions had to take into account local manufacturing constraints to ensure consistency of quality and finish.
Solution
As part of the prototype development process, we recommended fibreglass as a more cost-effective solution for the material to be used to produce the signage.
Conclusion
This project is a good example of how our knowledge of materials can be used to help clients achieve more cost effective solutions, whilst still maintaining high standards of consistency and quality.
Helping a global brand identify and implement its new corporate identity, from prototype to full rollout.
A multi-site global company sign rollout for Hitachi following its acquisition of a majority shareholding stake in ABB Power Grid.
A global brand implementation project followed by ongoing maintenance
